The Teardown
![Blinkist’s complete marketing funnel](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5fac2f7117251b5a9a7685e6_Blinkist%20Sample%20Purchase%20Journey%20SaaS%203.jpg)
Monthly Traffic Volume
![Blinkist’s website traffic sources](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f272e8f21bf9f1392ab5872_Blinkist%20Monthly%20Traffic%20Volume.png)
Data source: SEMrush
Traffic By Source
![Blinkist’s website traffic sources](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f272f2b8ab4587a9a4e88a3_Blinkist%20Traffic%20By%20Source.png)
Data source: SimilarWeb
Top Social Channels
![Blinkist’s website traffic sources](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f272fae4f49e371c8c0744e_Blinkist%20Top%20Social%20Channels.png)
Data source: SimilarWeb
Top Keywords
![Blinkist’s website traffic sources](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f27301e5754d3c794cef119_Blinkist%20Top%20Keywords.png)
Data source: SimilarWeb
Examples of Social Ads
![Blinkist’s social media facebook ads](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f273100a3b299f347e9ec22_Blinkist%20Examples%20of%20Social%20Ads.png)
Data source: Facebook Ad Transparency Tool
Examples of Keyword Ads
![Blinkist’s examples of emails](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f273222e11bfee94a4660c4_Blinkist%20Examples%20of%20Keyword%20Ads.png)
Data source: SEMrush
Examples of Newsletters
![Blinkist’s examples of emails](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f273300eb5bb46dd7fb3899_Blinkist%20Examples%20of%20Newsletters.png)
Data source: MailCharts
'Free account sign up' 'Example of Email Strategy
![Blinkist’s examples of emails](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f2733788e65f27863d09d2e_Blinkist%20Example%20of%20Email%20Strategy.png)
Data source: MailCharts
![Blinkist’s examples of emails](https://global-uploads.webflow.com/5eb1930ebfe20fd9035a4555/5f2d584fbb505cfcd8eb36bf_%C2%AE%C2%AER.png)
Data source: MailCharts
Main Takeaways