G-Plan’s Secret to High Retention

Est. Revenue

Undisclosed

Industry

Custom Nutrition Plans

Type

Health and Wellness

Techstack

Hotjar, Mixpanel, CrazyEgg, Google Optimize 360

№ of founders

Founding date

2017

Last fundraise

$0 Raised

The Teardown

Monthly Traffic Volume

Data source: SimilarWeb

Traffic By Source

Data source: SimilarWeb

Top Social Channels

Data source: SimilarWeb

Top Keywords

Data source: SimilarWeb

Examples of Social Ads

Data source: Facebook Ad Transparency Tool

Examples of Keyword Ads

Data source: SEMrush

Top Referring Sites

Data source: SimilarWeb

Display Ad Examples

Data source: SEMrush

Display Ad Examples

Data source: SEMrush

Main Takeaways

Exploding Offer To Drive Urgency & Conversion;

Ability To Forecast Future Outcomes From a Large Database of Customers;

Upsell On Checkout - Increases AoV and Customer Retention;

'Happiness Score' - a Retention and Excitement Building Tactic.

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