The Teardown
Monthly Traffic Volume
Data source: SimilarWeb
Traffic By Source
Data source: SimilarWeb
Top Social Channels
Data source: SimilarWeb
Top Keywords
Data source: SimilarWeb
Examples of Social Ads
Data source: Facebook Ad Transparency Tool
Examples of Keyword Ads
Data source: SEMrush
Top Referring Sites
Data source: SimilarWeb
Display Ad Examples
Data source: SEMrush
Data source: SEMrush
Main Takeaways
- 'Corporate Card for Tech’ - Clearly the Early Adopters & Power Users;'
- Brex for Startups' - #1 Benefit Is the 10-20x Higher Limits and Tailored Rewards Program;
- Strong Credibility Markers - Alleviates Concerns About the Legitimacy of a New Financial Services Company.