Winc

Winc’s ‘Join A Wine Club’ Through an Interactive Online Quiz funnel

Est. Revenue
Undisclosed
Industry
Online Winery
Type
E-commerce
Techstack
CrazyEgg, Lotame, Raygun, Mixpanel, Custora
№ of founders
3
Founding date
2011
Last fundraise
$43.9M
Funnel TeardownUser Journey MapTraffic SourcesAds & Email StrategyMain Takaways
Winc’s complete marketing funnel

Monthly Traffic Volume

Winc’s website traffic sources

Data source: SimilarWeb

Traffic By Source

Winc’s website traffic sources

Data source: SimilarWeb

Top Social Channels

Winc’s website traffic sources

Data source: SimilarWeb

Top Keywords

Winc’s website traffic sources

Data source: SimilarWeb

Examples of Social Ads

Winc’s social media facebook ads

Examples of Social Ads

Examples of Keyword Ads

Winc’s examples of emails

Data source: SEMrush

Examples of Newsletters

Winc’s examples of emails

Data source: MailCharts

Email Journeys

Winc’s examples of emails

Data source: MailCharts

Winc’s examples of emails

Data source: MailCharts

💥 Quiz Survey To Qualify Visitors- Progress Meter & 1 Question per Slide

✅ Clear Messaging Of What The Person Should Expect From Winc

✅ A Unique Offer - Grow your portfolio investing in the e-commerce wine industry

✅  Sitewide Top Banner to Display the Discount

Author
Yonathan Ayenew
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